Amjad Khanche on Website Development

If you are in business or are about to step into one or are even remotely thinking of having that simple presence online, it’s best to hold on to your thoughts until you can do a very basic reality check. Think in terms of what your needs and requirements are, before jumping into what can really be a nasty ocean of extreme creativity.

4 tips from Amjad Khanche on website development

Start with research – Research your product or service or even similar ideas about what’s already available in the market. There is very little or almost none that has not been tried and tested in terms of our product or service, that you are planning to offer to the market, including community purpose-built websites.  And once you have found that similarity, don’t be afraid of the competition, just get that necessary inspiration from your competition under your belt.

Decision time – There’s a lot available online in regards to getting you started with building your own website with very cheap or free templates/options (with drag and drop options) and you might even test it out for your first webpage, but a majority of these efforts end up in mostly dignified failures. The only achievement is you have tried and put something together to get started with your venture. The way I see it is, a lot of it is counterproductive and largely adds to false economy – a lot of time spent on things that you don’t know, which you could have spent on things that you know – which is your product and your service that you are trying to bring to the market.

Ask around, do some web research, or ask your friends or family if they have had experience with web specialist’s or companies who design, build and manage websites as their core business.

Make sure it’s mobile optimised – Whatever you do with regards to websites remember that almost anybody who wants to find you may end up finding you on a mobile device, so having a mobile-friendly user interface is again critical. But remember, depending on the product or service you want to offer you cannot ignore the traditional internet users too. Google says that almost 50% of any kind of search globally is happening on a mobile device now and I can very easily believe that, but the reality is that still 50% of search is still happening on traditional desktop devices and that cannot be ignored.

Quality user interface is key to acquiring digital markets and that will apply on both these mediums. Hence, using HTML5 (Hypertext Mark-up Language) code predominantly commanding the structure of the website, is absolutely crucial. There are tons of data available online for HTML5, but again leave that to the specialists, you don’t need to know the details of what it does, how it does it, what is CSS? what is JavaScript? You just need to make sure that when you choose a template/website layout it is using HTML5 code and is capable of CMS (Content Management System).

If you can afford help, concentrate on user interface – Think about the websites that you like to navigate etc. and try to replicate that as best as you can afford, for your product or service. Ideally, you need to have your content written to rank high on search engines without compromising quality and best practice for the end user.

Having all the necessary APIs (Application Program Interface) for your website, to not only look beautiful but be ready for indexing purposes, you should have a budget from a minimum of $3,500 to up to about $20,000, anywhere in between should give you a very capable website. Anything less than that is cutting corners and most times if something is too good to be true, it is usually not true and that’s where you set yourself up for undignified failures.

Remember, in the digital world it’s not over when you have a good website, it is in fact just the beginning. When you are negotiating with specialists try and generally get an understanding of what it is going to cost you to maintain the website (ongoing costs). Again, there are one too many specialists available in this area, so, one step at a time. Get in touch with Amjad Khanche to for further guidance or reach out to Ivy Buddee directly.